How I can Make a Marketing Director’s Life Less Stressful
Ever since anyone in the business can remember, marketing directors and graphic designers have worked hand in glove. Pooling their complementary talents to create impactful concepts through words and visuals has been an unbeatable formula for success from Madison Avenue to the world of solopreneurs, like me.
Marketing Director or Graphic Designer?
Times have changed. Over the course of several years, I’ve observed a trend:
You’re a marketing director, and you’re being tasked to do hands-on design on top of all your other responsibilities.
You’re giving it your best, but design training wasn’t part of your education. You’re good with technology and visuals; you know what you want, but you don’t have the time or ability to take your designs to the next level.
Are you asking yourself questions like:
- How can my brochure design be better?
- How do I set up my brochures properly for printing?
- Why aren’t my social media graphics working?
- What can I do to create a more professional template and cover page for my PowerPoint pitch deck?
- I want a social media program, but where will I ever find the time?
- What size stock images should I use for my trade show displays?
- I have the direction for my ad/brochure content. Who could help me flesh it out?
Training and experience makes a difference This kind of work is essential to keeping your marketing efforts flowing seamlessly. A professional graphic designer can make your life easier! The devil’s in the details, and a designer’s training and experience allows them to perform services in a fraction of the time, freeing you up to handle other pressing matters and netting you positive results in more ways than one.
Alice M. Permigiani
Marketing Director, Hörmann High Performance Doors
Too busy and frustrated?
Don’t throw your hands up in frustration, contact me instead. I’ll show you how I can make YOUR life easier through high-performing graphic design that will present your products or services in the best possible light.